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Vox Media buys tech blog Re/Code

Vox Media has acquired the parent company of Re/code, the tech news website started by journalists Kara Swisher and Walt Mossberg. The site has struggled and with GigaOm closing because of debt many have worried what would come of Re/Code. The site has close to 1.5 milllion unique visitors in April 2015, according to comScore.

“We want to assure you that this combination is designed to bolster and enrich Re/code, and that we will continue to publish under the same name and leadership, with editorial independence. We will also continue to hold our signature Code conferences, and even add new ones, again with the same core team and the same philosophy,” they wrote.

The deal is being kept under wraps, but the only detail is it’s an all stock deal. Vox Media is the same company who owns The Verge. The deal will bring some changes like Re/Code and The Verge review teams will merge, meaning Mossberg will be writing for The Verge.

“We are making one change, though: Re/code‘s tremendous reviews team of Lauren Goode, Katie Boehret, and Bonnie Cha will join the Verge staff, and Walt Mossberg will be writing reviews and columns for both sites,” wrote Nilay Patel, editor-in-chief of The Verge in a post. “It’s an exciting expansion of our already best-in-the-business tech news and reviews team, and I can’t wait to see what they do with The Verge‘s incredible platform and resources.”

The deals surprising, but something that will bring some of the greatest tech journalist to the same publication. The Verge has stray into entertainment and culture more and more, and focused less and less on tech news which is the core of their site. The Re/Code buy will bring more tech coverage and hopefully more tech coverage to The Verge in the end.

Tell us in the comments below what you think about the Re/Code and Vox Media merge in the comments below.

Source :

NYT

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